nzo Vape launched to consumers in October 2019 as a pocket friendly closed pod vaping system.
By March 2020 nzo was available via 1,750 distribution points and had achieved a strong market share. The national lockdown has seen convenience store and supermarket sales rise in the category due to traditional vape stores being closed as a result of the previous Government restrictions. This has been highlighted by nzo being the Fastest growing pod brand in Sainsbury’s (supported by Nielsen data), and distribution via Nisa, Costcutter, WH Smith and a national forecourt network have only strengthened it’s position in this category.
